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ByJulia 16 Nov,2017

How to Make a Real Estate Video That Sells

The real estate environment thrives in a fast-paced environment which needs to rely heavily on technology for marketing purposes. This is where video plays the part of marketing a property effectively. In this article, we will be discussing how we can use the video to get your property sold in no time. 

Firstly, you need to have the right equipment. If you do not have the right equipment, it is better to just hire a Chicago production company. You will need a DSLR, a wide-angle lens (16-35mml17/40mm), a tripod with a slider, and a good lighting (if you can’t afford a lighting set, take advantage of the natural light!). Take time to learn how to use and adjust your equipment. You need to know how to maximize the potential of each equipment. 

Make sure that the house looks tidy and presentable. Walk around the house and inspect for the things that can possibly turn-off potential clients. Before you shoot, make sure that you hide distractions that are sore to the eyes. Tidying up the house may include decluttering counters and tabletops; making the floors, tiles, and wood furnishings look shiny; smoothing wrinkles on the bed sheets; closing toilet seats; rearranging furniture, and removing weeds in the garden. 

Make a gentle and slow transition of your focused shoots. This makes the footages flow smoothly. Do not spend more time in shooting than what is needed. You can spend 2-3 minutes in each bedroom and bathroom. But for key areas like the kitchen, the living room, and the master’s bedroom, you need to make sure that you have enough footages and camera angles that can present a full picture of these rooms to the viewers. 

Spend a little bit more time focusing on fixtures or amenities that you want to highlight. Let’s say that the pool area has a waterfall, you can focus at least 5-10 seconds on the waterfall to make the pool area looks like a very relaxing and tranquil place to end the day. 

In shooting a video, you need to master the arts of sliding and gliding. Investing in a quality slider will never be wasted. You will always need a slider to help your transitions of movement, speed and angles flow smoothly. On the other hand, gliding brings the scene from front to back with the help of the second tripod. Just make sure that the slider will be hidden from the gliding shoot.  

Creating a quality video does not end in shooting the footages. You also need to be skilled at video editing. A good video editing can make the task easier for you. Or, you can hire a professional video editor just to make sure that you will have a quality finished product. 



ByJulia 16 Mar,2017

Most Luxurious Neighbourhoods in Los Angeles

Warm sunny days, gnarly waves and beautiful sand beaches, exquisite high-end private neighborhoods, and a laidback California vibe are only a few reasons why Los Angeles is famous for being home to Hollywood’s elite. Take a look at the most luxurious neighborhoods in Los Angeles below!


Another luxury community located in the Manhattan Beach area is the Sand Section. Like its predecessor, this location has seen a rise in its popularity in recent years thanks to the younger crowd. The Sand Section offers oceanfront homes and unique walk streets.


One of the most desirable places to reside in in the city of Los Angeles is the city of Santa Monica. The living conditions are world class and the residents have easy access to the beach anytime and any day. With the way the neighborhood provides seclusion and privacy to its residents, it comes as no surprise that it is the most expensive neighborhood in the Los Angeles area.


Third on our list of most luxurious neighborhoods in the Los Angeles area is Bel-Air. This list would not be complete without it. Out of all the other neighborhoods on this list, this is one of the only ones within the Los Angeles city limits. Even if most of the other neighborhoods are not known, it can be said that Bel-Air is one of the most popular neighborhoods in the Los Angeles area as it is known for being a celebrity magnet. From seclusion to luxurious homes up in the mountains, Bel-Air is certainly a high-end community. Homes for sale rarely are listed under $1 Million dollars.


The Los Angeles area has a lot of hidden secrets but known can compare to the luxurious city of Hidden Hills located within Los Angeles. This community is shielded from the prying eyes of the general public thanks to the neighborhood gates that require identification before entrance is allowed. Several houses in this gated community portray a simplistic style but this can easily be deceiving as the inside is where the appeal lies. Most of the houses have the design of a Texas ranch house and this keeps attracting affluent residents’ day in day out. The secluded nature also serves as a major attraction.


The year 2013 and 2014 saw a major rise in the sales of homes within the Pacific Palisades neighborhood of Los Angeles. The sales volume is one that is still maintained over time owing to its prime location north of Manhattan Beach. The environment is touted as being family friendly with a picturesque view of nature. It also happens to be one of the neighborhoods on this list that is actually within the Los Angeles area.


The Hill Section neighborhood is considered to be one of the best locations with an encompassing beautiful ocean view of the city. With this attraction and closeness to the ocean front, it is no wonder that property developers and realtors alike have no problem in creating luxury homes around and within it. This high-end community has direct access to entertaining nightlife and surf spots. Of all the neighborhoods, this is one of the youngest and a lot of the people residing here are of the wealthy modern day generation. The homes are located on the hills thereby providing a beautiful view from the top.